International Journal of Humanities and Social Science

ISSN 2220-8488 (Print), 2221-0989 (Online) 10.30845/ijhss

Consumption of Visual Art Forms in Contemporary Ghana
McBoafo Foli Annku, John Lodonu

Abstract
Consumption of visual art forms in Ghana by the indigenes has been on the downbeat in recent times. This paper attempts to use preliminary qualitative and quantitative studies to make an in-depth analysis into the trend. Many factors like low income or low Purchasing Power Parity (PPP), inability to understand artistic values, lack of philosophical insight of art motifs, very low level of art appreciation coupled with the negative effects of globalization on the arts have been identified as the main contributing setbacks. The study shows that in spite of the very rich traditional and indigenous artifacts of unique philosophical values and qualities, only 36 % of Ghanaians compared to 64 % of non-Ghanaians mainly from the African Diaspora (African-Americans) and tourists from Europe and Asia patronize traditional artifacts. Recommendations have been proposed to reverse or improve the consumption rate of Ghanaian indigenous visual art forms.

Full Text: PDF

Consumption of Visual Art Forms in Contemporary Ghana
McBoafo Foli Annku, John Lodonu

Abstract
Consumption of visual art forms in Ghana by the indigenes has been on the downbeat in recent times. This paper attempts to use preliminary qualitative and quantitative studies to make an in-depth analysis into the trend. Many factors like low income or low Purchasing Power Parity (PPP), inability to understand artistic values, lack of philosophical insight of art motifs, very low level of art appreciation coupled with the negative effects of globalization on the arts have been identified as the main contributing setbacks. The study shows that in spite of the very rich traditional and indigenous artifacts of unique philosophical values and qualities, only 36 % of Ghanaians compared to 64 % of non-Ghanaians mainly from the African Diaspora (African-Americans) and tourists from Europe and Asia patronize traditional artifacts. Recommendations have been proposed to reverse or improve the consumption rate of Ghanaian indigenous visual art forms.

Full Text: PDF